Our marketing department had an idea to create some unique handouts for an upcoming trade show. We are a technology company that specializes in local news among other things and wanted to create something a little more personal than generic brochures and one-sheets.

We came up with the idea of trading cards for our top executives and salespeople, figuring it would be a fun and different way for people to get to know our staff. Originally we toyed around with creating old fashioned cards but as we are a technology company, decided against that route.

I ended up really focusing on creating both lively and modern cards. One the backs of the cards are quotes as well as contact information for each person.

The reaction was fantastic. People commented on the original and personal effect the cards provided, providing a face to a name in a fun way.